The Goodside – Social Media Strategy
A new dining concept for Auckland.
With the ongoing, daring development of Smales Farm comes bold new concepts, and exciting challenges. After several years of close collaboration with Smales Farm across all fields, we were thrilled to have the opportunity to bring together a social media strategy for the Goodside, one of Auckland's premier multi-venue dining destinations. We established people-focussed strategy, guidelines, and initial management for The Goodside across social media.
Smales Farm, Takapuna, Auckland
Client: Smales Farm
Collaborators: Shea O'Neil
Social Media and Digital Placemaking Strategy + Delivery